Covlor: A Bihari’s Dream Turned into a National Brand
In the bustling landscape of the Indian footwear industry, Covlor® stands out not just for its innovative designs and eco-friendly approach, but also for its unique origin story. Founded by Vibhooti Kishor, a proud Bihari, Covlor® is more than just a sneaker brand; it’s a testament to the entrepreneurial spirit and determination of Bihar.
The Birth of Covlor®
Vibhooti Kishor, an alumnus of IIT Guwahati with a specialization in Artificial Intelligence and Machine Learning, always had a passion for innovation and sustainability. In 2023, he turned this passion into a tangible reality by launching Covlor®. The name itself is a clever amalgamation of his first name’s initial and the word “color,” symbolizing vibrancy, diversity, and creativity.
Why Bihar?
Starting a high-end sneaker brand in Bihar was not a conventional choice. The state, often overlooked in the context of industrial and entrepreneurial development, became the unlikely birthplace of Covlor®. Vibhooti’s vision was to change the narrative, to show that Bihar, with its rich culture and hardworking people, could be a hub for innovation and quality manufacturing.
Eco-Friendly Approach
One of the most distinguishing features of Covlor® sneakers is their eco-friendly design. The soles are made from natural rubber, a sustainable alternative to synthetic materials. This commitment to the environment is not just a marketing gimmick but a core value of the brand. By choosing natural rubber, Covlor® not only reduces its carbon footprint but also supports sustainable practices in the rubber industry.
Technological Innovation
Covlor® employs state-of-the-art computerized machinery to ensure precision and quality in every pair of sneakers. This blend of technology and craftsmanship results in shoes that are not only stylish but also durable and comfortable. The use of AI and ML in the design and manufacturing processes ensures that Covlor® stays ahead of trends and continually improves its products.
Generating Employment
Beyond its environmental commitment, Covlor® aims to generate employment in Bihar. By establishing manufacturing units in the state, the brand provides jobs and training to local communities. This not only boosts the local economy but also helps in skill development, empowering individuals and fostering a sense of pride and ownership.
The “Sneakers Man of India”
Vibhooti Kishor’s journey with Covlor® has earned him the affectionate title of the “Sneakers Man of India.” His dedication to quality, sustainability, and community development has set a new benchmark in the Indian footwear industry. Through Covlor®, Vibhooti continues to inspire budding entrepreneurs, especially those from regions like Bihar, to dream big and work tirelessly towards their goals.
The Future of Covlor®
Looking ahead, Covlor® is poised for exponential growth. The brand plans to expand its product range, incorporating more innovative materials and designs. With a strong foundation in ethical practices and a commitment to excellence, Covlor® is set to become a household name not just in India but globally.
Why Covlor®?
Choosing Covlor® means supporting a brand that values quality, sustainability, and community development. Each pair of sneakers is a step towards a greener planet and a brighter future for local communities. Covlor®‘s story is a reminder that with determination and innovation, even the most unconventional dreams can become a reality.
In conclusion, Covlor® is not just a brand; it’s a movement. It represents the dreams and aspirations of a Bihari visionary, bringing together technology, sustainability, and social responsibility. As Covlor® continues to grow, it carries with it the hopes of many, making a lasting impact on the Indian footwear industry and beyond.
